Well, the engineer in me is rearing his ugly head. I'm sure what I'm about to write can be disputed, but this is how I see dado safety - with respect to kickback:
If you just look at the physics of what's going on with a dado, the potential for kickback is greater than with a standard blade.
1. It's generally a smaller diameter, 6" or 8" compared to 10". So the available torque is increased greatly. Compared to a 10" blade, a 8" dado generates 25% more torque and a 6" generates 67% more torque to the workpiece. I know it's not "generating" the torque, but since the diameter is smaller, the available torque is greater. It's harder to loosen a nut with a short handled wrench vs a long handled wrench.
2. The cut is closer to the tangent of the blade. As you raise the blade above the table, the force generated changes direction. The teeth of the blade move down more, in relation to the table, the higher the blade goes. The force that is parallel to the table is the "same" no matter the height of the blade, but the force pushing down, onto the table, increases. With a dado, cuts are with the top of the blade inside the workpiece, keeping the majority the force pushing parallel to the table.
3. Dados take a bigger bite. The volume of material removed by a dado is simply greater than a standard blade. This is why it's safer to take little bites with a dado and do multiple passes. The size of the bite is a huge factor in the safety of the dado (with respect to kickback).
I'm not going to get into twisting the workpiece and binding on the blade since that is with whatever blade, or dado set, you use.
Keep all blades sharp. A dull tooth tears the wood - and tearing wood fibers is more difficult than cutting them. Tearing transfers more of the force of the spinning blade directly to the wood. And with a dull dado, the tearing is in a bigger bite, as in #3 above. It's like cutting a piece of beef jerky with a pair of pliers instead of a wire cutter.
What the heck did I just write? It might not all be perfectly accurate, but it'll do.
With all that said, I don't feel that dados are any less safe than a standard blade. And since the spinning blade is contained within the workpiece, it "lessens" the chance of finger/blade contact.