Joe, It has many features that other tape measures do not have. ie: Laying out circles and arcs, double read tape. reads like any regular tape, but when you measure to a corner it has a read out on top (which my picture does not show.) and though I don't use the level all that much, the squared sides are great for setting up a jointer fence, or double checking a saw fence for squareness to the blade and also the same for the router table.
I've used this one for twenty plus years and really wanted a back up or two in case this one is lost or broken.
In short it is a comfortable old friend. Rand