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View TheFramerChris's profile

Social Media: How do you use it?

by TheFramerChris
posted 02-13-2018 11:49 PM


14 replies so far

View Ron Aylor's profile

Ron Aylor

2649 posts in 1040 days


#1 posted 02-13-2018 11:56 PM

The only social media I use is Lumberjocks. I really enjoy blogging about my project builds and the projects pages are a great way to showcase things once completed. I hate Facebook and the other platforms you mention make no sense to me.

View TheFridge's profile

TheFridge

10858 posts in 1879 days


#2 posted 02-13-2018 11:58 PM



The only social media I use is Lumberjocks. I really enjoy blogging about my project builds and the projects pages are a great way to showcase thinks once completed. I hate Facebook and the other platforms

- Ron Aylor

Ditto

-- Shooting down the walls of heartache. Bang bang. I am. The warrior.

View TheFramerChris's profile

TheFramerChris

11 posts in 504 days


#3 posted 02-14-2018 12:11 AM

I’m sort of in the middle of relaunching myself and my “brand” at the moment. I started out as a freelance picture framer for hire at other galleries and framing studios. Using media like Facebook and Instagram helped me reach potential clients and connect with more professionals in the industry. I would post projects from the shops I worked in and tag their business in them to help promote their services as well as the capability of my own services.

This year is rebuilding year for me. My business has been on hold as my fiance and I bought a new house and we are getting married in a few months. When I relaunch my business will be more retail customer driven and not industry driven.

I’m curious for those who perform as a business how much social media has impacted their business. Seeing people like Nick Ferry and April Wilkerson launch podcasts, Instagram feeds, and YouTube channels is intriguing to see how much it’s changed their business.

View Woodknack's profile

Woodknack

12810 posts in 2773 days


#4 posted 02-14-2018 12:28 AM

Chris, there are some good podcasts on the subject, Like Made for Profit and $mart Passive Income. I only use social media as a hobbyist so I can’t really answer the main question.

-- Rick M, http://thewoodknack.blogspot.com/

View TheFramerChris's profile

TheFramerChris

11 posts in 504 days


#5 posted 02-14-2018 12:29 AM



Chris, there are some good podcasts on the subject, Like Made for Profit and $mart Passive Income. I only use social media as a hobbyist so I can t really answer the main question.

- Rick_M

Thanks for the info Rick. I appreciate the tip

View tacky68's profile

tacky68

89 posts in 1820 days


#6 posted 02-14-2018 05:09 AM

What Ron, and Fridge say.

View Richard's profile

Richard

11274 posts in 3426 days


#7 posted 02-14-2018 08:08 PM

This is the ONLY Social Media Site I use. If you want Everyone in the World to know who you are and what your doing try FACEBOOK! They’re good at NO Privacy! They use the term “Sharing”!

Unfortunately some people are addicted to Facebook (including a Couple on here. Wanna Guess Who?) and we’re on there!

That’s enough. I might get into some Trouble if I add any more!

Rick

-- Richard (Ontario, CANADA)

View ScottM's profile

ScottM

736 posts in 2539 days


#8 posted 02-14-2018 08:50 PM

None. I’m not that interested in my own life. I’m not sure what makes people so arrogant to think that I’m interested in their lives. :)

View pete724's profile

pete724

70 posts in 1202 days


#9 posted 02-15-2018 04:21 PM



Trump has stated that illegal aliens use social media to keep abreast of what s happening in America. I wonder if there are any on this 245,000 strong site?

- caboxmaker

LoL

Legal aliens do that too.

So do we Citizens.

None of us, legal, illegal, or native can trust the mainstream media.

But we also can’t trust half the Social Media!

View Tennessee's profile

Tennessee

2901 posts in 2907 days


#10 posted 02-15-2018 05:34 PM

Chris:
When I started out with my guitar business, I started with a FB page dedicated to the guitars. I would talk about them, post a lot of pictures of them, and I had a few hundred followers. To be honest, maybe over the 9-10 year period, sold maybe two guitars due to that page, but it was cheap advertising.

After a couple years later, I started a website, and had pictures of all my guitars, and added some other things that I was doing. The beauty of this was anybody could go to my website, look over the pics, and decide what they wanted. Not all the pictures were on FB, and not everyone is on FB. The website was better.
I’m out of building guitars now, and the website and FB page went down in January 2017.

About September 2015, I opened an Etsy store that sells golf club hat racks, and a couple other things. To date, I’ve sold about 175 golf club hat racks, and it does OK, not lighting the house on fire, but steady.

I don’t do Twitter or any of the other text based quickie services. Too many people with too much time on their hands, and a lot of them are negative. Don’t need it. Facebook is similar, but I kept it up and overall, the results were positive, even if it did not drive many sales. I got a few musicians who were playing my guitars, they posted pics of themselves playing on the page.

I also did a couple YouTube videos, as did some owners. You can still see some of them. Just type in Tsunami Guitars on YouTube, and they will pop.
I also got into a gallery, and now a second, and they sell a lot of my stuff. No guitars ever in the galleries.

So a multi-pronged approach.

-- Tsunami Guitars and Custom Woodworking, Cleveland, TN

View Firewood's profile

Firewood

795 posts in 2027 days


#11 posted 05-12-2019 01:00 PM

This is it. Even as an IT manager, I’ve never been on FB, Snapface, Instachat, ....... Nor have I ever wished I had been.

-- Mike - Waukesha, WI

View LeeRoyMan's profile

LeeRoyMan

105 posts in 120 days


#12 posted 05-12-2019 02:25 PM

I just started using Instagram. I posted some of my portfolio pictures and then I follow as many interior designers (and other trades as well) as I can. I like their pics, that way my name is always popping up, and hopefully they will think of me if/when the chance comes up for them.

View MSquared's profile

MSquared

535 posts in 307 days


#13 posted 05-12-2019 06:15 PM

‘None of us, legal, illegal, or native can trust the mainstream media.’ Pete724

I’ve worked in mainstream media for a couple of decades. Believe me there is a serious lack of intelligence, knowledge, research, fact-finding, on and on, except for a low percentage of the ‘talking heads’ we see on the screen. Most are just ‘teleprompter readers’. Damn! I’ve corrected simple geography mistakes and spelling by the writers. I’m not a writer! Meanwhile, some of us just ‘consume’ what the spew as truth. Remember, the main thrust of the news is selling advertising space. It’s a captive audience. A huge money-maker! The biggest, actually. The government mandates airing news on broadcasts. i.e.; ‘The Communications Act of 1934’. Social media? Way deeper into the quagmire of human self-indulgence and ignorance. I could go on, but…


Geez! Felt like I was starting an end of semester thesis back in my college days … the familiar cold sweat!

-- Marty, Long Island, NY

View CaptainKlutz's profile

CaptainKlutz

1376 posts in 1887 days


#14 posted 05-13-2019 01:13 AM

As a recently retired product marketing manager in electronics industry, I have distinctly different view on social media when it comes to personal and professional use.

In my personal life;
I am like Fridge, Ron, and ScottM posted above:
I want strangers the as far as away from my family life as possible.
Yes, the American dreamer, leave me the hell alone!
or else I will show you my collection of personal defense tools, wink, wink, BANG – oops sorry….
That is why all my personal social media outlets all use anonymous or corporate branding that has zero ties back to my real name and address (unless you have subpoena). I spend money on blood sucking lawyers to make sure I have corporate insulation and firewall from crazy masses on WWW.

In professional world;
Social media is no longer just a place to hang out and be social. It is cold ruthless 2-way data stream for direct marketing of ideas and products to anyone who can read or watch a screen.

Like all marketing mediums, social media reaches different audiences, with varying effectiveness. If you want to use it effectively, you must manage each type of social media as part of a complete advertising program (IE Super 5: print, TV, radio, web, and social media).

Your persuasiveness on social media all depends on the value you offer to the audience. It is absolutely no different than making TV commercial, or designing a bill board; as part of establishing and maintaining your brand. If people like what they see, they watch/read; and if they don’t they change the channel – fast. If your content becomes stale and boring, even followers will drop you.

Like any other advertising effort, it takes constant activity, with fresh materials to maintain viewer interest. If you product(s) or brand do not also have constant news and fresh new offerings, then even best marketing campaign will fail to increase sales.

Advertising via social media is double edge sword. WWW travels at speed of light, I.E. > instantly. It is also permanent, thanks to ‘way back machine’. So any public mistakes you make are hard to remove from public information sources.

When I managed large number of different products in my last job, had a person dedicated managing the social media environment for my products. Company I worked for had thousands of active products, and 10 person team using social media in very subtle ways to convince folks to buy our products.
Did it work?
Millennial’s (and gen y) loved social marketing. Problem was, that as a generation relative to others; they are poor and very frugal consumers. You can’t sell them high end, expensive, or highly technical stuff ONLY via social media. To sell high value stuff you have know your market (or where the rich people hang out). And that is why you collect data on every step of social media marketing, so you can find what works for the product you want to sell.

IME – When you want people to spend money, social media is almost never the primary method, but it is used to reinforce the brand established in print/radio/web with supposed reviews and positive comments by ‘real people’ (which by now hopefully realize are same folks trying to sell you stuff).

If you want to learn more, send me check for $25K to consult for a week, or take any current marketing 101 class at nearby college.

Best Luck!

-- I'm an engineer not a woodworker, but I can randomly find useful tools and furniture inside a pile of lumber!

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