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Reply by tncraftsman

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tncraftsman

93 posts in 3684 days


#1 posted 12-08-2017 04:31 PM

“So if my product is displaying in a home for 100’s of people to see, touch, sit….etc. then there is definitely value in that.”

You are assuming your products will be highlighted. What guarantees do you have your wares will be displayed and advertised? What happens if they are blocked or attention taken away by plants and other staged items??

“Not to mention they said that I can put flyers, business cards, pamphlets and really any other sort of advertising item on my wares during the showings and open houses.”

Who is in charge of keeping stock of your advertising, will you have time to check it yourself? Will attention be given to your wares or the marble kitchen tops with a kitchen inspired by Chip and Joanna Gaines????

” So if the house was to sell and the buyer wanted to purchase the some of the furniture I had in the house then the sale would go directly through me. I haven’t yet decided if this would be a negative or a positive.”

Have you bought a house? With the reams of paperwork you sign when buying the last thing I want to do is write another check for a small item. Think of the buyer. They just committed themselves to 15 or 30 years of payments. Wrote a deposit check for 10’s of thousands of dollars. About move their current household, family, move kids schools, etc. Yet their life won’t be complete unless they buy your wares?????

” So what do you guys think about it as far as just an advertising outlet?”

Run this business case, what is your cost for producing your wares, in time and materials. What will the ROI be if you display your wares in these houses vs using the the cash for running ads or other forms of advertising? What is the better bang for your buck?

What is the demographics of the house buyers, what are their incomes, ages, etc. Are they the type to buy custom furniture or custom woodworking??


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